How to Create a Personal Brand for Your Real Estate Business

branding yourself real estate

How to Create a Personal Brand for Your Real Estate Business

Personal branding can make or break a sale in a commoditized industry. So, how do you separate yourself from the masses? By identifying your “ONLY” ness and spreading the word.branding yourself real estate

Have you ever asked yourself this question, “What do people say about you when you’re not in the room?” You should. Because it’s those who know what they are KNOWN for who lead the pack. Believe it or not, you can have influence over what is said and how you are perceived whether you are there or not.

On the next live Agent Mastermind class, we’ll be joined by Kelly Lucente, author of “MOO-LAH-GY”, uncovering the secret cash cow hidden in your brand,” and CEO of Re-Tool Marketing, a boutique branding agency in Minneapolis. Kelly will show you how to build a personal brand that will define and solidify your reputation in your industry and get you the business you seek!

What you’ll learn:

  • Why personal brand is such a big deal
  • The difference between personal and corporate brand
  • Brand stats that you need to know now
  • The Power of 3: Image + Voice + Promise = Personal Brand
  • How LinkedIn can be one of your most useful branding tools
  • What to ask yourself before you enter a room
  • and much more!

Agent Mastermind | September 12th | 12 PM EDT

Dedicated to your success.

P.S. On last week’s class, we went over Facebook’s new dynamic ads for real estate! If you’d like to watch a copy of the class, please let me know!

Dan McKenzie
Managing Partner, Options Mortgage Services